Douglas Green

 

Scope: Black Snow Communications was delighted to have been commissioned as DGB’s (Douglas Green Breweries) digital partner. Douglas Green Breweries is one of the biggest liquor suppliers in South Africa.

 

Black Snow was tasked DGB’s to assist with the digital needs and strategies of DGB for their spirit brands and selected wine brands.

 

Client Profile: DGB (Pty) Ltd was formally established in 1990, although our true roots extend over 300 years when winemaking began at the Boschendal and Bellingham farms in the Cape Winelands. In fact, we were doing things a little differently in the 1940’s already, when Douglas Green pioneered the wholesale sales model for wine in Paarl.

 

Today, they are one of South Africa’s largest independent wine and spirit producers and distributors. No matter how big they become, the utmost professionalism, pride and dedication of their people permeates every level of their business ensuring that they never forget to take care of the small details. What sets them apart is their continuous quest and capacity to get better as they grow. The combined experience, talent and energy of theier people is clearly tangible in their world-class wine and spirit brands that are marketed and sold with authentic enthusiasm all over the world.

 

Website: www.dgb.co.za

 

Conclusion: Black Snow works very closely on a monthly basis with the digital marketing coordinator at DGB to create a unique competitive edge web and digital presence across all DGB brands these include, Zappa, Potency, Boschandal wines and Jagermeister .